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Practices / Trademark

Clearance Search

Registrability Analysis

Regular Monitoring

We highly value the trademark clearance searches, considering the potential impact they have on any subsequent prosecutions and enforcements. Our searches cover not only the Chinese Trademark Office’s online database, but also our proprietary database. We provide a comprehensive search and an in-depth analysis, along with feasible and practical solutions.

Registrations, Renewals, Assignments, Licensing Recordal, Non-use Cancellations

Oppositions, Opposition Appeals, Rejection Appeals, Invalidations

Our deadline docketing and reminder system ensures that the deadlines will be met.

We craft custom, strategic, trademark counseling to help our clients build a successful trademark and brand portfolio.

In addition to our own proprietary database, we conduct comprehensive, extensive and intensive investigations, and searches to dig out the facts and evidence through various channels.

We provide innovative and creative solutions to solve our client’s problems.

Legal Opinions, Second Opinions

First Instance Court, Second Instance Court, Retrials

We search for precedents through various channels, in addition to third party databases, and our internal proprietary database.

We conduct academic research regarding complicated issues.

We have the privilege to engage in both enforcement and infringement litigation matters. Beijing East IP Law Firm is a qualified firm, licensed by Chinese judicial authorities, to practice legal services. Our attorneys at law are licensed to enforce and litigate infringements.

While representing hundreds of clients in various industries, we have won various trademark oppositions, opposition appeals, rejection appeals, and invalidation before both the Chinese Trademark Office (CTMO) and the Trademark Review and Adjudication Board (TRAB).  These cases often cover issues such as, celebrity name protection, prior copyrights, well-known mark recognition, cross-class protection, bad-faith filing, similarity between the marks of goods/services, and distinctiveness.

Infringement Litigation 

Administrative Proceedings

Other Enforcement

  • Legal Opinions, Second Opinions
  • First Instance Court, Second Instance Court, Retrials
  • Demand Letters

We have had the privilege to engage in both enforcement and infringement litigation matters. Beijing East IP Law Firm is a qualified firm licensed by Chinese judicial authorities to practice legal services. Our attorneys at law are licensed to practice the law regarding enforcement and infringement litigation.

We have represented start-up companies, as well as Fortune 500 companies, in complicated matters regarding trademark litigations, unprecedented procedural petitions, evidence collection, and customized national surveys.

Our attorneys at law and agents have litigated many landmark trademark cases, some of which have been selected as the “Top 10 Innovative Intellectual Property Cases” by the China Supreme People’s Court. In addition to litigation, our attorneys at law and agents assist our clients with various investigations and enforcements, involving the State Administration for Industry and Commerce (SAIC), and local AICs.